London - Welsh singer-songwriter and television host Charlotte Church has signed a $3 million deal with investment fund Power Amp Music to finance the recording of a new album, the Financial Times reported.
For its investment, Power Amp gets 50% of gross revenue from Church’s recordings, publishing, merchandise and touring for an undisclosed period.
“[The deal] provides me with a financial commitment equivalent to that of a major record company but with a much greater degree of control and ownership over my career,” Church told FT.com.
Church parted ways with her former label Sony Music in 2006, after selling 10.5 million albums worldwide.
Authored by Mark Hefflinger on March 10, 2010 – 8:16am.
Tags: Album, Arts and Entertainment, Charlotte Church, Music, Record label, Sony Music Entertainment

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Its nice to see different ways of financing music projects which is ultimately giving the artist more control of their music and ownership of it. I think investing in artists at $3m per go would only work with popular artists. I think this new school way of thinking is the way to go.